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stevew8975
Power Member
Joined: 22 Sep 2006
Posts: 186
Location: Staffordshire
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 Posted: Sat Jun 09, 2007 6:40 pm Post subject: Store traffic reports' Search Engine results. |
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I've recently been comparing notes with other eBay store owners on their traffic reports and statistics, mainly as I have an unhealthy obsession with numbers, but also to gauge my performance against other sellers to see where we can improve.
One area I have focused on is the Search Engine results - quite crucial to understand where your initial buyer contact point is coming from.
I've been winding down my eBay sales over the last few weeks to focus on other projects, and also my full time job has increased demands on my time. My stats are still reasonably healthy though.
Total for May 2007 - 1751
1. eBay Search 1,653 94.4%
2. Google 35 2.0%
3. Google - United Kingdom 34 1.9%
4. Yahoo! 19 1.1%
5. Google - Netherlands 3 0.2%
6. Google - Belgium 2 0.1%
7. Yahoo.uk 2 0.1%
8. AOL.CO.UK 2 0.1%
9. Google - Switzerland 1
Total for April 2007 - 1750
1. eBay Search 1,686 96.3%
2. Google - United Kingdom 30 1.7%
3. Google 25 1.4%
4. Yahoo! 3 0.2%
5. Google - Netherlands 2 0.1%
6. Google - Belgium 1 <0.1%
7. Dictionary.com 1 <0.1%
8. Yahoo.uk 1 <0.1%
9. AOL.CO.UK 1
Total for March 2007 - 2448
1. eBay Search 2,288 93.5%
2. Google 73 3.0%
3. Google - United Kingdom 53 2.2%
4. Yahoo! 27 1.1%
5. Google - Germany 2 <0.1%
6. AOL.CO.UK 2 <0.1%
7. Dictionary.com 1 <0.1%
8. Google - Netherlands 1 <0.1%
9. Netscape Search 1
The main tool to increase search results is considered use of keywords in the listing titles.
I also keep a very close eye on this page - http://category-keyword.ebay.c.....egory.html to gauge what words are being searched for in the categories that I tend to list in.
A well written listing title, coupled with strong keywords in the first few lines of the description also increase the chances of major search engines indexing your specific auction.
So, now you've seen mine, let's see yours!!!  |
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| Posted: Sat Jun 09, 2007 6:40 pm Post subject: Recommendation: Auction Selling 101 |
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