AuctionCut

It is important to always keep in mind that your auction page is your best salesman 24/7, 7 days a week and 365 days a year. Do not get away the chance to grab a sale just because your auction page doesn't look professional or doesn't even provide all the relevant information about the product listed. Therefore it is ideal that you take some time to create, design, layout or tweak your auction page according to what you buyers need to know about the product. I’m talking about real-time-visitor-facts like a simple wording or picture change, video addition, product placement or color change among many other things that would easily increase conversions 10%-70% or more – instantly! In other words, your auction page must be leading, persuading and must influence your visitors to buy from you.

Here are some basic "to do" in every auction page:


EMOTION TRIGGERING” LOOK & FEEL…
(The “look & feel” of a properly designed auction page should touch YOUR visitors’ feelings and put them in a state of mind that triggers their buying emotions.

LASER BEAM” STRATEGIC LAYOUT
(A “strategically” designed auction page “layout” should guide YOUR visitors like a laser beam straight to YOUR MWR (Most Wanted Response).

INSTANTLY DEMAND MORE MONEY” PROFESSIONALISM
(A “professional image” will immediately speak confidence to YOUR buyer, establish YOU as the expert, influence their buying decision and instantly allow YOU to demand more money)

PASSIONATE PERSUASIVE” SALES COPY
(An effective sales copy should describe the problem, introduce a solution, list the product's benefits, offer a confidence-building guarantee and then fearlessly ask for the sale)

RISK-REVERSAL” GUARANTEE
(A “risk reversal” guarantee simply puts the customer at ease and immediately conveys a message of trust which reinforces their confidence in YOU about YOUR product which causes them to open up their wallet and buy from YOU)

WORLD CLASS” CUSTOMER SERVICE
(The “wealth principal” of providing, promoting and practicing world class customer service is the final number in the combination that unlocks the vault of customer trust and builds the bridge to relationships that leads to the door of financial plenty with avalanches of repeat sales and rolodex referrals)

I hope this helps. I tried it myself and it did work. Best wishes everyone!

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Definitely you can increase sales if you have professional auction page by trade the
content and make your appearance of the listing items very attractive.
The Design of the website and text used in auction make a very good impression to the Bidder.

Regards

It is really true that you should need to consider the following things
1. Professional Look and Feel of E commerce Web Design
2. Mini shopping cart option (total items purchased, total cost)
3. Really Easy to use (User friendly)
4. SEO Friendly

Regards

Hi Guys,

I find simply creating listing pages using templates , good pictures and a good sales letter style copy does the trick immensely!

John.

Thanks for the informative post! Basically an attractive design can catch attention and the content will either make them stay, buy or leave Make sure that all the relevant product information are given in simple words, just enough to make buyers know the details they need to decide that it is the one that they've been looking for. A guarantee and return policy will also give them confidence to buy, and you're right, a world class after sales customer service will lead to repeat sales and word of mouth advertising.

Cheers!